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Area Sales Manager

Posted on Dec. 20, 2024

  • Remote, Ireland
  • No Salary information.
  • Full Time

Area Sales Manager

Luceco plc is a leading player in the electrical industry, known for premium brands such as BG, Luceco Lighting, Masterplug, and EV Charging. We are seeking a dynamic and results-driven Area Sales Manager to join our team, focusing on the Retail & Merchant market in Ireland. This role is pivotal in gaining distribution, driving sales, and ensuring the success of our main brands.

Responsibilities:

Brand Representation:

  • Act as the primary ambassador for our main brands - BG, Luceco Lighting, Masterplug, and EV Charging - within the Retail & Merchant market in Ireland.
  • Communicate brand value propositions and unique selling points to key stakeholders.

Distribution Expansion:

  • Develop and execute strategic plans to expand product distribution within the Retail & Merchant Sector
  • Identify and establish relationships with new Retailers to increase market reach.

Sales Growth:

  • Drive sales initiatives to achieve and exceed revenue targets for the assigned brands.
  • Implement effective sales strategies, promotions, and incentive programs to stimulate growth.

Relationship Management:

  • Build and maintain strong relationships with key decision-makers within Retail/Merchant accounts.
  • Collaborate with customers to understand their needs and tailor solutions accordingly.

Market Analysis:

  • Conduct regular market analysis to stay informed about industry trends, competitor activities, and market dynamics.
  • Provide insights and recommendations based on market research to inform strategic decisions.

Product Knowledge:

  • Stay updated on the features, specifications, and applications of our main brands.
  • Conduct training sessions for retail partners to ensure a thorough understanding of product offerings.

Promotional Campaigns:

  • Plan and execute promotional campaigns and events to enhance brand visibility and stimulate sales.
  • Collaborate with marketing teams to create compelling promotional materials.

Forecasting and Reporting:

  • Provide accurate sales forecasts and reports to management regularly.
  • Analyse sales data to identify trends and opportunities for improvement.

Qualifications/Skills Required:

  • Proven experience in area sales management within the retail/electrical industry.
  • Strong understanding of the Retails market in Ireland.
  • Results-driven with a track record of achieving and exceeding sales targets.
  • Excellent communication, negotiation, and relationship-building skills.
  • Ability to travel as needed within Ireland.

Benefits:

  • Employee discount
  • Holiday buying scheme
  • Financial planning services
  • Performance bonus
  • Car allowance
  • 25 days annual leave + public bank holidays

Job Type: Full-time

Pay: €45,000.00-€50,000.00 per year

Additional pay:

  • Performance bonus

Schedule:

  • Monday to Friday

Work Location: Remote


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