Assistant Manager, Marketing & Communications

Join our leading professional services firm as an Assistant Manager, Marketing & Communications, where you will drive innovative digital marketing strategies and champion our brand’s narrative. Reporting to the Associate Director, you willl enhance our online presence, ensure brand excellence, and engage clients through impactful campaigns and events. With a passion for corporate sustainability/ESG, you will integrate these principles into marketing efforts and mentor junior team members to align with the firm’s strategic goals. This is an exciting opportunity to shape our story with creativity and purpose.

Key Responsibilities

• Digital Marketing & Analytics
  • Design and execute digital marketing strategies to elevate online visibility and audience engagement.
  • Analyze campaign performance using tools like Google Analytics, delivering data-driven insights to optimize results.
• Brand Management
  • Maintain brand integrity across all channels, ensuring alignment with firm guidelines and ESG principles.
• Collaboration & Innovation
  • Partner with internal teams and external vendors to deliver cohesive marketing initiatives tied to business goals.
  • Track industry trends and emerging technologies to keep marketing efforts cutting-edge.
• Mentorship & Supervision
  • Mentor and guide the Marketing Executive in:
    • Crafting and managing social media content (e.g., LinkedIn, Twitter) to boost engagement,
    • Producing marketing collateral (e.g., newsletters, blogs, case studies),
    • Sourcing branded merchandise, and
    • Coordinating impactful virtual and in-person events (e.g., webinars).
  • Ensure all team outputs meet strategic objectives, brand standards, and regulatory compliance.
• Sustainability Integration
  • Infuse corporate sustainability/ESG themes into marketing content to highlight the firm’s commitment to responsible practices.

Requirements

Education and Experience

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 3-5 years of progressive marketing experience, with expertise in digital marketing and campaign management.
• Preferred: Coursework or experience in sustainability/ESG or professional services marketing.

Skills

• Deep expertise in digital marketing channels (e.g., SEO, SEM, email campaigns) and tools (e.g., Google Analytics, HubSpot, Hootsuite).
• Advanced proficiency in social media strategy and content creation for platforms like LinkedIn and Twitter.
• Exceptional communication skills (written and verbal) for crafting persuasive, on-brand narratives.
• Strong analytical and project management skills to interpret data and manage multiple priorities in a fast-paced environment.

Personal Attributes

• Creative and visionary, with a talent for designing campaigns that resonate and inspire.
• Detail-oriented and organized, delivering polished work under tight deadlines.
• Collaborative, thriving in team settings with diverse stakeholders.
• Proactive and resourceful, seizing opportunities to drive impact.
• Adaptable, excelling in dynamic environments with evolving priorities.