Campus - Internship Programme - Digital Sales: Payback - 2025 (Rome)

American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move are constantly redefining what’s possible — and we’re proud to back each other every step of the way.

American Express is one of the world’s leading payments companies and provides customers with access to products, insights and experiences that enrich lives and build businesses. Our “closed-loop” network includes card-issuing, merchant-acquiring and card network businesses. Around the world we provide financial products and services to a broad range of customers, including consumers and businesses of all sizes. Founded in 1850 and headquartered in New York, American Express has a heritage built on service and sustained by innovation.

When you join #TeamAmex, you become part of a diverse global community of over 60,000 colleagues. Your contributions to supporting, promoting and enhancing our brand will have a significant impact on how we continue to back our customers, communities and colleagues now and into the future.

You’ll have the opportunity to develop a range of skills and networks, collaborate on challenging projects that deliver value to our business and customers, learn about our award-winning culture and network across our diverse business units and regions. You’ll become part of a collaborative and inclusive workplace as you build on your technical and interpersonal skills, hear from senior leadership through our Global Speaker Series, be responsible for your own live project, and learn first-hand how we deliver for our customers.

American Express, global leader in payment services, is looking for a university or master student in Digital Marketing, Economics, Communication or in related field of study, for an internship in our Digital Sales team in PAYBACK, the leading multi-loyalty program and multichannel marketing platform, belonging to the American Express Group.

At the end of the Internship, the candidate will know the dynamics and the way of working in a multinational such as Amex. In particular, the candidate will do a first experience of teamwork and coordination of multiple teams having had the opportunity to work closely with different operational teams involved in PAYBACK marketing campaigns.

He / She will know how a digital marketing campaign is sold, planned and executed. The candidate will also know how a marketing campaign is analyzed and evaluated and how the analysis and results are presented to the client.

Lastly, we will also have an overview of the digital marketing scenario and how B2B relationships are managed.

What you will need to succeed:

• Master's degree in economics or marketing or communication;
• Fluent in Italian, English, both written and oral
• Good knowledge of Office tools (in particular Excel and PPT)
• Excellent communication skills
• Strong motivation with good interpersonal skills and teamwork attitude;
• Attention to details and strong analytical skills;
• Curious and thinking outside the box

Key Projects:

• Brief and share all assets needed to run a specific digital marketing campaign for PAYBACK digital Partners end to end (from campaign briefing to creatives sharing to results sharing).
• Onboarding of new PAYBACK digital Partners, quality check for PAYBACK website and APP in relation to digital campaigns.
• Coordination with PAYBACK customer care and PAYBACK Partners/Affiliate networks to manage complaints related to Digital Partners.
• Support PAYBACK digital sales team in media sales activity and campaign management.
• Coordination with PAYBACK Controllership team and PAYBACK Partners for debit and credit notes issuance and management.

More Information:

Type of Internship: Hybrid

Starting Date: 10 February 2025

Location: Rome

Duration: 6 months (+ potential to extend for an additional 6 months)

Application Deadline: 10 January 2025