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Commercial Director

Posted on Aug. 2, 2025

  • Full Time

Commercial Director

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Commercial Director

“Waldorf Astoria Helsinki, currently operating as The Hotel Maria Helsinki, will be rebranded later this year.”

We are currently looking for a Commercial Director is responsible for developing a commercial strategy covering all segments and channels to maximize total revenue and profit performance as well as market share penetration of the hotel.


What will I be doing?
You will drive the planning and execution of the commercial strategy and activity through supporting the Revenue management team, Sales, Catering and Events, Marketing, eCommerce and Public Relations teams, through working effectively with area support teams. F&B commercial activities will be shared responsibilities with the F&B Manager and GM.

As Commercial Director, you will be a role model for the commercial community within the owned and managed portfolio in EMEA, and develops teams and individuals in these functions whilst being a Key business partner to the Hotel General Manager. You will support hotels in deriving the most value from Hilton Worldwide Sales teams. Your future role is key to seize new opportunities through strong customer relations and works as an Ambassador for the company with our Owners and Key Stakeholders.

You will ensure that commercial management strategies are set for all revenue streams and that all systems are used to their full potential to yield the highest possible amount of revenue from all available space, whether in Rooms, Meeting Space, outlets or other revenue departments. You and your Team will drive overall FMS results through a disciplined execution of commercial activities.

As a Commercial Director you will lead, coach, develop, recruit and retain future talents. You will manage performance, develop and evaluate the commercial team members on the agreed KPI’s. Specifically, you will perform the following tasks to the highest standards, including:

  • Work with the GM, Finance and Operations Leaders to ensure profits are maximized in line with TGOP and EBITDA targets set.

  • Ensure Business Review Guidelines, all Pricing & Rate Quotation Strategies are in place in order to maximize all pricing components of sales and catering opportunities and achieve positive group market share.

  • Support various On Property, RDOS’s, and Area Marketing teams in coordinating hotel level marketing, sales and public relations activities. Liaise with regional support and brand teams to provide maximum benefit to hotel performance.

  • Support the Cluster Revenue Managers/On Property Revenue Manager and RMCC to establish an optimal mix, review and validate forecasts, develop strategies for different demand periods, and review and approve retail and group pricing strategies.

  • Consistently conform to Hilton brand standards and corporate identity and utilizes all communication tools (under the guidance of regional marketing and BPS).

  • Keep in touch with Market trends and review/amend strategies accordingly in line with the evolving market conditions.

What are we looking for?

To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow:

  • Relevant hospitality/travel industry experience in a revenue generating or commercial services role.

  • Relevant experience presenting sales plans, presentations, etc. to senior level executives and constituent groups

  • Relevant experience working with departmental financial data to make strategic/tactical decisions

  • Relevant experience evaluating and identifying business opportunities for a business

  • Relevant experience managing a sales or commercial team

  • You are fluent (business proficient) in English. Ideally you also speak Finnish!

What is it like working for Hilton?

The future of hospitality is bright at Hilton: a leading global hospitality company with a diverse portfolio of world-class brands. Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more than 105-year history. Hilton is proud to have an award-winning workplace culture, and we are consistently named among one of the World’s Best Workplaces.

We support the mental and physical well-being of all Team Members, so they can Thrive, thanks to innovative programs and benefits such as workplace flexibility, career growth and development, and our Go Hilton Team Member Travel discount program. Hilton prioritizes understanding and integrating our Team Members’ unique perspectives and voices—along with those of our Guests, Owners, Suppliers, and Partners—to cultivate a diverse and inclusive environment for all. Check out the Hilton Careers blog and Instagram to learn more about what it’s like to be on Team Hilton!

We are an equal opportunity employer and value diversity at our company. We will ensure that qualified individuals with protected disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions of his or her role, and to receive other benefits and privileges of employment. Please contact us to request accommodation.


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