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Phoenix Leisure Group

Content Creator (Outdoor Adventure Industry)

Posted on Nov. 28, 2024

  • Full Time

Content Creator (Outdoor Adventure Industry)

Benefits:

  • WFH 2-3 days per week after an onboarding period
  • Free onsite, easy parking
  • Work with brands including Rossignol, KEEN, BlackWolf, OluKai, Eagle Creek and more!

We’re looking for someone who loves all things content creation, events and social media. The primary role is to create and distribute brand content that drives customers to our websites - you'll live and breathe this and are at ease with making content come to life through various channels. We’re seeking someone with proven experience managing multiple channels and brand voices. You will be responsible for creating and managing engaging content across our various online platforms to drive brand awareness, customer engagement and sales.

Responsibilities

  • Content Management & Distribution: Create, schedule, and publish content across all channels. Identify and work with relevant influencers to drive brand growth. Plan and execute email campaigns using DotDigital to drive engagement and conversions. Curate and enhance our social shopping experience to support social commerce goals.
  • Events: Coordinate event setup and activities, manage staff and volunteers, and address any issues that arise in the planning and during events.
  • Website Content Management: Together with our Graphic Designer, implement new campaigns using Shopify
  • Content Development: Develop, produce, and edit high-quality content for various digital platforms, including social media, websites, and email newsletters. Work closely with our graphic designer, external photographers/videographers, and other team members to create compelling multimedia content.
  • Develop and implement strategies to grow engagement and bring to life new ideas to showcase our brands.
  • Collaborate with the broader team to design and implement marketing campaigns that are aligned with the go-to-market and drive engagement and conversions for our brands.
  • Ad hoc Marketing tasks as required

You’ll be:

  • A collaborator: We want someone who works as a team, loves brainstorming, and wants to share ideas.
  • A proactive thinker: We want ideas that are outside the box. We’re here for the unique ideas that set our brands apart.
  • A natural problem solver: Because our work is fast-paced, we want you to be able to think and act, which sometimes means coming up with interesting ways around things.
  • A stickler for deadlines: you’ll be driving the social channels, so it is up to you to push teams to get the content you need and when.

Qualifications/Skills

  • A bachelor's degree in marketing, communications, digital media, or a related field.
  • Strong understanding of social media platforms (Instagram, Facebook, TikTok, etc.) and emerging trends.
  • Excellent copywriting skills maintaining brand voice and personality
  • Proven experience in content production and influencer management.
  • Excellent communication and interpersonal skills.
  • Ability to work independently and manage multiple projects simultaneously.
  • A creative mindset with a passion for storytelling and audience engagement.

Job Type: Full-time

Pay: $65,000.00 per year

Benefits:

  • Employee discount
  • Work from home

Schedule:

  • 8 hour shift

Ability to commute/relocate:

  • Ingleburn, NSW 2565: Reliably commute or planning to relocate before starting work (Required)

Experience:

  • Marketing: 1 year (Preferred)

Work Authorisation:

  • Australia (Required)

Work Location: Hybrid remote in Ingleburn, NSW 2565


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