Digital Marketing Executive

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Overview

We are seeking a dynamic Digital Marketing Executive to join our team. The ideal candidate will be passionate about all things digital marketing and eager to drive our online presence to new heights.

Responsibilities

• Develop, implement, and manage digital marketing campaigns across various channels
• Utilize analytics tools to track campaign performance and provide insights for optimization
• Manage Google Ads campaigns and optimize for maximum ROI
• Oversee social media management and engage with followers to enhance brand visibility
• Execute social media marketing strategies to increase audience engagement
• Implement e-commerce strategies to drive online sales
• Conduct SEM activities to increase website traffic and conversions
• Utilize marketing automation tools to streamline processes and improve efficiency
• Create and execute email marketing campaigns to nurture leads and retain customers
• Conduct market research to identify trends, opportunities, and competitor strategies
• Implement conversion optimization techniques to improve website performance

Qualifications

• Proven experience in digital marketing with a focus on analytics-driven strategies
• Proficiency in Google Analytics, Google Ads, and other relevant tools
• Strong understanding of social media platforms and best practices for engagement
• Knowledge of e-commerce principles and strategies
• Experience in SEM techniques and best practices
• Familiarity with marketing automation platforms
• Proficiency in email marketing tools and strategies
• Strong research skills to analyze market trends and consumer behavior
• Ability to implement effective conversion optimization strategies

Job Type: Full-time

Pay: $63,394.00 - $75,528.00 per year

Benefits:

• Flexible schedule
• Health insurance
• Paid time off

Schedule:

• Day shift

Experience:

• Marketing: 1 year (Required)

Work Location: Remote