Director Of Paid Social

WHO WE ARE

DOE Media is a premier, data-driven firm specializing in global digital advertising and retention marketing. Our expertise lies in crafting sophisticated solutions that drive substantial growth for partners, ranging from dynamic startups to Fortune 500 brands. With a versatile portfolio, we engage with both B2B and B2C partners, including eCommerce, franchises, technology, apps, sports, events, financial services, and retailers. DOE Media has generated over $1+ Billion in trackable, profitable online revenues.

Founded by seasoned entrepreneurs with a history of successfully building, scaling, and exiting direct-to-consumer (D2C) businesses, DOE Media is committed to delivering EBITDA-driven growth for our valued partners.

Embracing a culture built on the pillars of Data Over Ego, Partners as the Hero, Cutting Edge Knowledge - We are the Experts, Professionalism, and Work Ethic defines who we are. If your values resonate with ours, we're eager to meet you!

WHERE WE ARE GOING

Having propelled ourselves forward with an impressive $550+ million in digital ad spend and a remarkable $1+ Billion in generated revenue over the past three years, our journey has been nothing short of extraordinary. Yet, we're not hitting the brakes; rather, we're gearing up for an ambitious future! Our sights are set on expanding our in-house team and client base sevenfold within the next five years.

As we continue to evolve, this is your golden opportunity to be an integral part of our forward-thinking journey. Join us and be a catalyst for the exciting chapters that lie ahead!

WHAT WE’RE LOOKING FOR

We are seeking a strategic and results-oriented Director of Paid Social to lead our paid social media team. This role requires a deep understanding of the social media landscape, exceptional leadership skills, and a proven track record in driving ROI through innovative paid social strategies. The ideal candidate will be passionate about leveraging social platforms to enhance brand visibility, engagement, and sales.

WHAT YOU’LL DO

• Design and implement comprehensive paid social strategies tailored to our clients goals, ensuring alignment with overall marketing objectives
• Lead, mentor, and develop a team of 8-15+ paid social specialists, providing guidance on best practices, campaign execution, and professional development, while fostering a collaborative environment that encourages creativity and innovation
• Oversee a book of 80-150 clients via your direct reports
• Step in for high-stakes or difficult client situations, effectively managing expectations, addressing concerns, and providing strategic solutions
• Supervise the planning, execution, and optimization of paid social campaigns, ensuring alignment with client goals and industry standards
• Assist the team in troubleshooting complex issues and implementing best practices.
• Guide the team in utilizing analytics tools to track campaign performance, encouraging a culture of data-driven decision-making.
• Review campaign reports and provide actionable insights for continuous improvement
• Collaborate with the team to allocate and manage campaign budgets effectively, ensuring resources are utilized optimally to achieve desired ROI
• Work closely with cross-functional teams, including creative, analytics, and account management, to ensure cohesive and impactful campaigns
• Stay updated on industry trends, platform updates, and competitive landscape to inform strategy and maintain a competitive edge
• Cultivate and maintain strong relationships with clients, serving as a trusted advisor and presenting strategic recommendations based on performance data and industry insights

WHAT YOU’LL BRING TO THE TABLE

• 6+ years of experience in digital marketing, with a strong focus on paid social media, preferably within an agency setting
• Proven track record of managing successful paid social campaigns for e-commerce brands, demonstrating measurable results.
• Strong analytical skills and experience with social media analytics tools (e.g., Facebook Ads Manager, Google Analytics).
• Excellent leadership and team management skills, with the ability to inspire and motivate a diverse team.
• Exceptional communication and presentation skills, with a knack for storytelling through data.
• Ability to thrive in a fast-paced, dynamic environment, managing multiple projects simultaneously.

WHAT YOU’LL FIND HERE

• Benefits that matter like time off without limits, healthcare coverage, and more
• Learning from the best. Collectively, we have years of expertise in ecommerce, digital advertising, and brand optimization
• A challenge. We’re here to push you. Our goal is to give you experience and connections you won’t forget
• Access to our leadership, industry experts, and peers that care about you and your development

Job Type: Full-time

Benefits:

• Health care
• Dental care
• Paid time off
• Vision care

Schedule:

• Monday to Friday

Work Location: Remote

Job Type: Full-time

Pay: $80,000.00-$120,000.00 per year

Benefits:

• Company events
• Dental care
• Paid time off
• Vision care

Schedule:

• Monday to Friday

Experience:

• Paid Social: 5 years (required)
• Meta Advertising: 4 years (required)
• Agency: 2 years (required)

Work Location: Remote