Director Of Sales & Marketing

Join our fabulous team at the Farnham Estate Spa & Golf Resort as Director of Sales & Marketing

We are currently seeking an experienced and strategic Director of Sales & Marketing to lead and grow the sales, marketing, and revenue-generating functions . The ideal candidate will be a commercially astute professional with a proven track record in hospitality sales, brand positioning, and digital marketing. You will be responsible for driving occupancy, increasing market share, and ensuring revenue growth across all segments.

About Farnham Estate

Set on a beautiful 1,300-acre country estate on the outskirts of Cavan Town, Farnham Estate is one of Ireland’s most popular Spa & Golf destinations with a superb reputation for being a genuine ‘retreat to nature’.

At Farnham Estate, you will find yourself in an environment void of frenzy yet full of life.

Enjoy a delicate blend of country charm and contemporary interior style. Set among 1,300 acres of ancient forest, rolling meadows and pristine Lakeland, this resort offers wonderful accommodation, healthy and delicious cuisine whether it be in our two restaurants or casual dining in our bar.

We operate an 18-hole Jeff Howes designed Golf Course, 10Km of ancient woodlands & superb award-winning health spa’s facilities. In our newly renovated Ballroom, few settings for Cavan weddings are as romantic or beautiful as Farnham Estate.

Role/Responsibilities:

• Develop and implement a comprehensive sales strategy across corporate, leisure, MICE (Meetings, Incentives, Conferences, Events), and OTA (Online Travel Agency) segments.
• Manage and grow existing accounts while actively identifying new business opportunities.
• Lead and motivate the sales team to achieve targets, KPIs, and overall departmental goals.
• Oversee the execution of integrated marketing campaigns across digital and traditional platforms.
• Ensure the hotel’s brand image, tone, and values are consistently communicated across all channels.
• Monitor competitor performance and market trends to inform proactive sales and pricing decisions.
• Maintain strong interdepartmental communication, especially with Rooms Division, F&B, Spa and Events teams.
• Manage the Sales & Marketing budget and ensure cost-effective campaign execution.

About The Role

Requirements

• Strategic thinking and commercial awareness
• Excellent communication and negotiation skills
• Digital and social media marketing literacy
• Strong organisational and project management ability
• Results-oriented with an entrepreneurial mindset

Perks and Benefits of working at Farnham Estate Spa & Golf Resort

• Very competitive salary
• Free Carparking
• Complimentary, high-quality meals on duty
• Career progression opportunities across the Windward group
• Employee Assistance& Digital Wellness Programmes
• Complimentary, high-quality meals on duty
• Discounted room & dining rates in Windward properties for you as well as friends and family
• Training and development opportunities dedicated to your development including E- Learning platform
• Employee awards & staff recognition scheme including employee of the month, long service awards, team recognition days and random treat days
• Cycle-to-work scheme
• Refer a friend Scheme

About Windward Management:

Farnham Estate Spa & Golf Resort is managed by Windward Management.

Windward Management is a team of highly experienced hotel operators and investors with a hotel portfolio of approx. 2,000 keys* in Ireland. Founded in 2007, Windward is a leading hospitality management company, managing and operating hotels on behalf of their owners

Join us today in Farnham Estate as Director of Sales & Marketing and become part of an award-winning team.

Required Criteria

Skills Needed

About The Company

Since its inception in 2007, Windward Management Limited has built a reputation for excellence in hotel management. With headquarters in Dublin, the company provides tailored solutions for hotel owners, including operations, marketing, and financial management. Windward's team is driven by a passion for delivering exceptional guest experiences while ensuring each property achieves its full potential. Recognized for its dedication to innovation and operational success, the company is equally committed to investing in its people. Professionals joining Windward Management will become part of a supportive and dynamic environment, with abundant opportunities to grow and excel within a thriving sector.

Company Culture

At Windward Management, people are at the heart of success. The company nurtures a culture rooted in respect, collaboration, and a shared commitment to excellence. Employees are empowered to innovate and contribute to meaningful outcomes while enjoying a strong focus on work-life balance. Windward fosters professional growth through tailored development opportunities, ensuring each team member can achieve their career aspirations. This positive, inclusive workplace values individual contributions, encourages open communication, and celebrates success collectively. For hospitality professionals seeking a rewarding career in an environment where their efforts truly matter, Windward Management offers an exceptional opportunity to thrive.

Company Benefits

Windward Management Limited understands the value of its people and offers a benefits package designed to support and reward its employees. Competitive salaries are complemented by a supportive work environment that prioritizes work-life balance and career development. Team members benefit from opportunities to learn, grow, and advance in their careers, with access to mentoring and professional training programs. The company places a strong emphasis on employee well-being, fostering a culture of mutual respect and collaboration. For candidates looking for a career that combines growth, fulfillment, and an opportunity to make an impact, Windward Management provides an ideal platform.

Salary

Not disclosed