Head Of Regional Marketing- Emea

As the senior marketing counterpart to Sales leadership across Western Europe, Central & Eastern Europe, Israel, Middle East, Turkey, and Africa (EMEA), the Head of Regional Marketing defines regional marketing priorities and ensures strong execution across key markets in line with the Milestone Marketing Strategy.

The role holds full accountability for regional marketing performance , including budget ownership and delivery against agreed KPIs. Given Milestone Systems’ partner-led go-to-market model, success depends on strong collaboration with channel and technology partners to drive demand and growth.

Energizing and inspiring a dynamic, multicultural team of regional marketers, this role champions Milestone’s People First values —empowering every team member to thrive and bring bold strategies to life in the marketplace. As a key member of the Regional Marketing Leadership Team, the Head of Regional Marketing turns vision into action, fostering collaboration, innovation, and outstanding results across diverse markets.

This position will be available from all countries in EMEA, however centrally located countries will be preferred.

Key Roles & Responsibilities

Priorities, Planning, and Targets

• Define regional marketing priorities aligned with global strategy and regional sales goals
• Oversee planning, execution tracking, and reporting of regional marketing activities
• Set and manage regional targets for globally agreed KPIs

Marketing Activation

• Lead delivery of channel marketing initiatives across key markets
• Oversee rollout and optimization of global campaigns and sales enablement initiatives
• Drive regional digital demand generation and marketing automation in collaboration with global teams
• Oversee execution and performance of events and tradeshows across EMEA
• Manage co-marketing initiatives with channel and technology partners

Develop and manage a high-performing, multicultural marketing team:

• Recruit, nurture, and empower diverse talent across regions
• Foster an inclusive, collaborative, and growth-oriented team culture
• Champion cross-cultural understanding and leverage unique perspectives for creative problem-solving
• Promote continuous learning, professional development, and recognition of achievements
• Ensure equitable opportunities and support for all team members

Budget, Performance and Insights Management

• Allocate and optimize the regional marketing budget based on priorities
• Ensure accurate forecasting, tracking, and reporting
• Monitor and analyze marketing performance against agreed KPI
• Provide insights and recommendations for continuous optimization
• Support market research and competitive analysis in collaboration with global teams
• Translate insights into actionable marketing strategies

Experience & Attributes

• Master’s degree in Marketing or a related field
• Proven senior marketing leadership experience in EMEA, preferably within B2B technology and a two-tier channel model
• Strong people leadership skills with experience managing diverse, distributed teams
• Demonstrate track record of driving marketing impact
• Strong analytical, strategic, and digital mindset with a data-driven approach
• Excellent communication and stakeholder management skills across cultures and geographies
• Native or bilingual English proficiency; Spanish is a plus

Apply

You will experience an inclusive and unbiased recruitment process where all employment decisions are based on qualifications. We recommend applying without a cover letter and instead adding a brief motivation directly in your CV. Please do not include a photo.

If you are excited about this opportunity, we encourage you to apply as soon as possible.

For questions, please contact Isabelle Bouet , Vice President, Partner Marketing, at +45 5350 0843

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