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Lab Solutions Automation And Informatics Marketing Manager, Apj
Posted on April 8, 2025
- S00, Singapore
- 0 - 0 USD (yearly)
- Full Time
Join us in pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably.
Our inspiring and caring environment forms a global community that celebrates diversity and individuality. We encourage you to step beyond your comfort zone, offering resources and flexibility to foster your professional and personal growth, all while valuing your unique contributions.
Apply now for the position of Lab Solutions Automation and Informatics Marketing Manager, APJ, you will be accountable for the life cycle management of Total Lab Automation, Integrated Automation, Informatics and service product portfolio, developing and implementing strategic marketing and sales initiatives, with tracking metrics to achieve business line objectives.
Your role:
- You are responsible for utilizing robust market and competitive insights, create and implement innovative strategies to launch the latest Total Lab Automation and Informatics Solutions.
- You are responsible to oversee cross-functional execution of launch plan across APJ countries, including marketing strategy, value proposition, segmentation, pricing positioning, launch readiness, promotional activities, and lead generation initiatives to deliver differentiated value for Siemens Healthcare and our customers.
- You are responsible to evaluate industry and technology trends, lead and engage in Voice of Customer studies, coordinate customer forums, examine market intelligence, promote value-driven sales strategies, and utilize this information to create an engaging roadmap and comprehensive user stories that shape decision-making criteria.
- You are responsible for direct contribution to key customer engagements and maintain regional KOL relationships.
- You are responsible to lead, develop and implement marketing tools and initiatives to ensure zone and countries are equipped for success and best-positioned to acquire new customer adoptions and retain existing customers with automation and informatics as an enabler for growth.
- You are responsible to track the effectiveness of product line strategy implementation including sales funnel adequacy, impact of associated product revenue and market share growth.
- You are responsible to develop financial models to support business case and investment needs.
- You are responsible to collaborate across functional and department within Central Lab Solutions (CLS) and Specialty Lab Solutions (SLS) Business Line to ensure alignment of portfolio strategy and ability to effectively define and execute the Business Line vision, strategy and plan.
Your expertise:
- You have a bachelor’s degree with at least 10 or more years working experiences in In-Vitro Diagnostics (IVD) healthcare industry with extensive knowledge in pre-analytics, analytical and post analytical lab workflow and digital ecosystem framework of a hospital laboratory.
- You are highly motivated, results focused, with a proven track record of getting things done with attention to detail and focus on quality.
- You have strong communication and presentation skills; demonstrated ability to conduct a technical and value selling presentation and be able to articulate clearly, concisely and accurately throughout the session; ability to effectively overcome customer objections and turn them into a competitive win
- Accountability, multitasking and listening skills are essential.
- Teamwork and ability to influence without authority.
- You are a creative problem solver with excellent leadership and social skills.
To find out more about the specific business, have a look at https://www.siemens-healthineers.com/en-sg/laboratory-diagnostics
Who we are:
We are a team of more than 71,000 highly dedicated Healthineers in more than 70 countries. As a leader in medical technology, we constantly push the boundaries to create better outcomes and experiences for patients, no matter where they live or what health issues they are facing. Our portfolio is crucial for clinical decision-making and treatment pathways.
How we work:
When you join Siemens Healthineers, you become one in a global team of scientists, clinicians, developers, researchers, professionals, and skilled specialists, who believe in everyone’s potential to contribute with diverse ideas. We are from different backgrounds, cultures, religions, political and/or sexual orientations, and work together, to fight the world’s most threatening diseases and enable access to care, united by one purpose: to pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably. Check our Careers Site at https://jobs.siemens.com/careers
As an equal opportunity employer, we welcome applications from individuals with disabilities.
We care about your data privacy and take compliance with GDPR as well as other data protection legislation seriously. For this reason, we ask you not to send us your CV or resume by email. Please create a profile within our talent community and subscribe to personalized job alert that will keep you posted about new opportunities.
To all recruitment agencies:
Siemens Healthineers' recruitment is internally managed, with external support permitted only when a qualified supplier has established a formal contract with us. Unsolicited candidate submissions and referrals, absent a current supplier contract, do not establish consent and are ineligible for fees. We delete and destroy unsolicited information, thus, would recommend you refrain from any such practices. Your adherence to our policies is appreciated.
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