Lead Generation Associate

At Willis Towers Watson, we deliver innovative, market-leading advice, solutions and programmes across a wide range of People, Capital and Risk issues. Our clients rely on us to design strategies that quantify, mitigate and transfer risk — drawing on our deep industry expertise and unparalleled market insight. Increasingly, we are trusted as strategic risk specialists, supporting organisations as they navigate complex pension, talent, benefits and risk priorities.

exciting opportunity to join our Sales Operations team — a dynamic and forward-thinking function focused on building a more effective and efficient sales engine to drive accelerated growth and deliver a superior client experience.

The Sales Operations team plays a pivotal role in enabling and empowering our sales and client-facing colleagues. By operationalising sales enablement activity, improving processes, and enhancing commercial effectiveness, we directly contribute to the firm’s growth ambitions and client success.

This is an excellent opportunity for an ambitious and motivated colleague looking to broaden their impact, gain exposure across the business, and further accelerate their career within WTW. If you are commercially curious, collaborative, and excited about driving meaningful change, we would love to hear from you.

The Role

This role is responsible for direct telephone outreach to prospective clients. The primary objective is to grow the client base in terms of volume and revenue. Key performance metrics will be based on the volume of outbound phone activity, opportunities created as well as revenue won.

You will be expected to identify key decision makers in organisations, pursue and generate sales opportunities, connecting the relevant WTW specialist as opportunities emerge. We are looking for someone who is target driven, autonomous, tenacious and has an entrepreneurial attitude.

• Lead and generate a sales pipeline that supports the achievement of local revenue goals

• Research prospective client organisations to identify key insurance buyers and decision makers

• Direct telephone outreach to establish connections with key buyers

• Supplement telephone outreach with email and social media marketing to maximise conversion rate

• Nurture relationships with prospective clients and identify relevant sales opportunities

• Serve as a door-opener, arranging meetings to introduce specialist WTW colleagues to close sales opportunities

• Develop relationships with WTW colleagues to understand the WTW proposition and to make relevant and timely introductions

• Capture key sales insights and manage outbound activity in the CRM system

What you’ll bring

• Previous experience in a telephone-based sales or lead generation role (insurance organisation/call centre environment would be desirable)
• Strong research skills, including the ability to identify decision makers and map organisations
• Proven ability to independently develop and manage a large, high-quality sales pipeline
• Excellent communication skills, with confidence speaking to stakeholders at all organisational levels
• Highly self motivated, resilient, and target-driven, with the ability to handle rejection positively
• Strong follow-through, discipline, and personal accountability for results
• Proficiency with Microsoft applications, particularly Outlook (Excel and Teams desirable)
• Experience using a CRM system is advantageous, particularly Microsoft Dynamics
• High level of accuracy and attention to detail in all interactions and CRM updates
• Desire to learn, develop, and continuously improve
• Ability to work effectively in a fast-paced, pressurised, but supportive environment
• Ability to support marketing campaigns by building prospect lists, conducting outbound outreach, and providing structured feedback

What we offer

At WTW Ireland, your wellbeing comes first. Depending on your role, you'll receive either 23 days of annual leave plus up to 13 flexible days, or 25 days of annual leave with the option to add 5 extra days—giving you plenty of time to rest and recharge. You'll also benefit from a €1,500 health insurance allowance, life assurance, future-focused pension contributions, hybrid working options, educational support and a dedicated volunteer day. Customise additional flexible benefits with extras like our share scheme, cycle-to-work programme, and enhanced optical cover. Start making the most of your career and wellbeing with a range of benefits tailored for you.

Equal Opportunity Employer

We’re committed to equal employment opportunity and provide application, interview and workplace adjustments and accommodations to all applicants. If you foresee any barriers, from the application process through to joining WTW, please email candidate.helpdesk@wtwco.com