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Manager Cx Optimization
Posted on April 30, 2025
- Amsterdam, Netherlands
- 0 - 0 USD (yearly)
- Full Time

- Support the A/B testing and personalization strategy across mid-funnel experiences (PLP & PDP), managing test ideation, velocity and performance.
- Help shape and maintain the experimentation roadmap in alignment with commercial, trading and consumer priorities, ensuring test outcomes are translated into impactful actions and scalable solutions.
- Define and evolve our audience segmentation approach to enable targeted personalization and tailored site experiences to key consumer segments.
- Maximize 3rd party tool capabilities to enhance testing scalability and enable advanced segmentation to support the overall CX program.
- Support the optimization of Ratings & Reviews and User-Generated Content, leveraging platform capabilities and tooling to enhance engagement across PLP & PDP.
- Partner with cross-functional teams (Analytics, Trading, Global Product, Site Operations and Marketing Activation) to gather insights, validate hypothesis and embed consumer needs into testing and optimization strategies.
- Identify and prioritize high-impact opportunities by continuously monitoring site KPIs, analyzing consumer behaviour trends and incorporating input from cross-functional stakeholders to drive proactive improvements.
- Share test learnings and behavioural insights across EU and global markets to support broader adoption, inform global strategies and champion a data-informed, consumer-first approach.
- Help deliver mid-funnel experiences that reflect seasonal campaigns, category and brand storytelling - connecting consumers with the right products and narratives at the right moment.
- Digital Merchandising (Product & Category)
- Product Launch & Data
- Buying, Planning & Trading
- Marketing Activation
- CRM & Customer Service
- Analytics
- Site Operations
- Global Digital Product
- Global CRO
- Data Science
- Third Party Tools & Vendors
- Deep expertise in digital experience optimization and ecommerce, with experience in A/B testing, personalization and conversion rate optimization.
- Strong analytical mindset with the ability to interpret data, uncover behavioural insights and translate findings into clear, actionable strategies.
- Solid understanding of eCommerce performance drivers and digital consumer behaviour, ideally within retail, fashion or sporting goods.
- Hands-on experience with analytics and experimentation tools such as Adobe Analytics, GA, Monetate, Optimizely, Contentsuqare or similar platforms.
- Commercially minded and data-driven, with a proven ability to balance performance goals with brand and digital experience.
- Entrepreneurial and proactive approach – impact-orientated, with the ability to work independanty and drive initiatives from concept to implementation.
- Creative thinker with a test-and-learn mindset.
- Excellent verbal and written communication skills; able to present complex topics and influence decision-making across different levels and teams.
- Strong collaboration and stakeholder management skills; experienced in aligning cross-functional teams.
- Comfortable flexing between strategic initiatives and fast-paced trading needs, adapting priorities to maximize business impact.
- Fluent in English, both verbally and written.
- Minimum 5+ years of relevant experience in eCommerce or Digital
- BA/BS in Merchandising, Marketing, Business or Business Development, Digital or related field (Master’s / Graduate qualification a plus)
AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
COURAGE: Speak up when you see an opportunity; step up when you see a need..
OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
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