Marketing Operations Manager, Workvivo - Uki

What you can expect

This role sits right at the heart of our revenue engine. As Marketing Operations Manager, you’ll be the architect behind how data flows across marketing, sales, and customer success. Ensuring everyone is working from the same playbook, the same metrics, and the same truth. You’ll build the systems, models, and insights that help us understand what’s really driving pipeline, revenue, and long-term customer value. From first

Think: less guesswork, more “ohhh, that’s why it’s working.”

About the Team

Workvivo is Zoom’s Employee Experience Platform. The place where culture, communication, and connection come together. We help organizations keep their people informed, engaged, and genuinely excited about work (yes, it is possible). As part of Zoom’s growth strategy, Workvivo is scaling fast, and that means we’re building world-class operational foundations to support our next chapter. If you love turning complexity into clarity and data into decisions, you’ll feel right at home here.

Responsibilities

• Building end-to-end data models and analytics infrastructure that track the full customer journey, power pipeline intelligence, and turn funnel data into actionable insights

• Establishing a single source of truth across the Go-To-Market funnel through effective data governance, consistent metrics, and best-in-class compliance

• Architecting scalable marketing automation frameworks and workflows that drive operational efficiency and revenue growth

• Optimizing lead management, scoring, qualification, routing, and demand generation execution using data-backed insights

• Developing predictive models, forecasting frameworks, and leading indicators to assess pipeline health, identify risk, and guide resource allocation

• Creating advanced attribution models that quantify marketing impact across multiple channels on revenue and long-term customer value

• Owning the marketing technology ecosystem, including integrations, vendor relationships, and ongoing optimization

• Partnering cross-functionally with Sales Operations and Customer Success to enable seamless handoffs, expansion tracking, forecasting, and adoption of new tools and processes

What we’re looking for

• Bring 5–7 years of experience in Marketing Operations or Revenue Operations within a B2B SaaS environment, with prior experience in the Data Analyst sector

• Leverage advanced hands-on expertise with CRM, marketing automation, and Go-To-Market platforms (Salesforce and HubSpot preferred)

• Build data models, dashboards, attribution frameworks, and predictive insights that drive meaningful business decisions

• Design scalable, efficient operational processes that support high-growth revenue teams

• Apply an analytical mindset to translate complex data into clear, actionable stories

• Collaborate across marketing, sales, and customer success in a cross-functional environment

• Manage multiple priorities and stakeholders through effective project management and organizational skills

• Explore advanced analytics, forecasting, and automation tools, including BI platforms, data languages (SQL/Python), planning tools, B2B SaaS metrics, and AI-powered capabilities

Ways of Working
Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.

Benefits
As part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways.

About Us
Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.
We’re problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growth-focused environment.

Our Commitment

At Zoom, we believe great work happens when people feel supported and empowered. We’re committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us know—we’re here to support you at every step.

If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.