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Marketing & Sales Lead, Northern Europe

Posted on Nov. 14, 2025

  • Vaasa, Finland
  • 0 - 0 USD (yearly)
  • Full Time

Marketing & Sales Lead, Northern Europe

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Description

The Opportunity
The Marketing & Sales Lead, Northern Europe will lead the sales strategy implementation and execution of marketing and sales initiatives in the Northern European Cluster. Driving service order growth, enhancing customer engagement and satisfaction, and ensuring the successful commercialization of our Service offerings in the Hub. Lead and develop the Service Sales team to accompany our customers on their energy transition journey as one Hitachi Service organization. This role will be reporting directly to the Hub M&S Manager in Europe.

The ideal candidate will have a strong background in sales, business development, and marketing, within the Service field in an OEM (Original equipment manufacturer), with an extensive Installed Base (IB), ideally within the Energy sector. They will also have a proven track record of leading collaboration in a matrix organisation, managing diverse teams and delivering results. The candidate shall demonstrate an understanding and vision of how service solutions will evolve to enhance customer value and how this will include digital solutions, expertise and AI going forward. Experience with contract management and complex commercial negotiations is needed.

This position may be based in several selected countries within the region responsibility; UK, Ireland, Denmark, Norway, Sweden or Finland. Frequent travel will be required across the region.

How you'll make an impact

  • Adopt, plan, and implement hub service sales strategy based on the Global Service BU M&S and Service GPG strategies and targets related to the entire service portfolio (lifecycle management, service products and solutions, and IB penetration).Lead the sales team in delivery and exceeding of targets in terms of orders, GM%, response time and customer satisfaction for the full Service portfolio. Responsible for accurate Sales order forecasting by use of SFDC and improving data quality.
  • Identify and pursue new business opportunities and partnerships. Generating and identifying service sales leads by analyzing the IB potential Work with the account managers to develop service focused account plans. Work with Segment managers and channel managers to identify and pursue leads in the region. Propose acquisition plans to support growth in the hub. Responsible for the Hub Budgeting, sales and operations planning in coordination with the Global Service M&S team, the GPG managers and the Hub Controller.
  • Establish long-term customer relationships with key customers and decision-makers and bring the service discussion to the C-level discussions by working with the account managers, the Front-end Sales and the Product BU’s M&S teams. Bring value to the customers by understanding the requirements, regulations, exhibiting our value proposition for service and ensure customer satisfaction issues are registered and responded to by the team. Collaborate with Business Units and account teams to position different service offerings, evaluate and share relevant information on installed base data, sales leads, customer’s, competitor’s solutions and marketing trends with the team.
  • Collaborate with internal and external stakeholders on delivery of Service Level Agreements (SLAs).
  • Develop pricing strategies in the region to maximize profitability in collaboration with Global M&S Pricing Manager and with the PSC’s pricing managers. Conduct detailed market analysis to inform pricing decisions. Work closely with Supply Chain to follow the material, inflation etc. indexes to anticipate impacts on pricing strategies in the Hub. Enable the Service sales team organization to deliver the growth of the business by being responsible for ensuring training and increased capabilities are achieved, and distribution of hub M&S resources against the market potential. Support the team by participating in sales activities when needed.
  • Implement and execute the e-commerce strategies to support the Service growth ambition.
  • Support and take lead when needed for marketing activities and events (trade shows, conferences, customer events) in the hub in coordination with the Global M&S BU Service. Support product launches by implementing the commercialization plan for the region as other promotional activities for the region.
  • Ensure that the inside sales organization and tendering process including the Risk Review process is followed and respected and that the risk assessments related to price and quality, register required information into the appropriate customer database, ensure technical reliability, safety, and best solutions to satisfy customer’s needs and complies with health and safety directives.
  • Living Hitachi energy's core values of safety and integrity, which means taking responsibility for your own actions while caring for your colleagues and the business.
  • Collaborate closely with global and regional stakeholders in Front End Sales and the account management organization to align strategies, implement best practices, and leverage synergies in marketing and sales operations.
  • Stay updated on technological advancements and market trends to proactively identify opportunities for innovation and differentiation in service offerings to support the BUs vision (Horizon X-Y-Z).

Your background

  • Master’s degree in engineering, Marketing, Business Administration, or related field.
  • Significant and demonstratable global experience in sales, marketing, and business development.
  • Proven leadership skills with experience managing cross-functional teams.
  • Proven understanding of Hitachi Energy systems and products.
  • Experience working within the Energy sector.
  • Significant experience with advanced analytics tools and SFDC to drive data-driven decision-making and sales forecasting.
  • Strong analytical and strategic thinking abilities.
  • Excellent communication and interpersonal skills.
  • Experience with e-commerce and digital marketing strategies.
  • Ability to work in a fast-paced, dynamic environment.

More about us

We are interested to learn more about you and what you can contribute with so don’t hesitate to apply even though you don’t meet all requirements. A team with great cooperation and with diverse backgrounds is waiting for you to join!

We work with an ongoing selection so don’t wait – send in your application today!

More information:

Recruiting manager Martin Apfl, martin.apfl@hitachienergy.com, will answer your questions about the position.
If you want to get in contact with union representatives in Sweden – Sveriges Ingenjörer: Håkan Blomquist, +46107383152; Ledarna: Frank Hollstedt, +46 10 7387043 ; Unionen: Michael Fosselius, +46 107 38 46 19.

All other questions can be directed to Talent Acquisition Partner Christian Falevik, Christian.falevik@hitachienergy.com.

Qualified individuals with a disability may request a reasonable accommodation if you are unable or limited in your ability to use or access the Hitachi Energy career site as a result of your disability. You may request reasonable accommodations by completing a general inquiry form on our website. Please include your contact information and specific details about your required accommodation to support you during the job application process.

This is solely for job seekers with disabilities requiring accessibility assistance or an accommodation in the job application process. Messages left for other purposes will not receive a response.


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