Outreach Specialist

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Role type : Full-time, Remote

Location : Remote

We are looking for a highly motivated and detail-oriented Outreach Specialist to join our team. The ideal candidate will be responsible for executing and managing link-building campaigns, building relationships with website owners, and securing high-quality backlinks to improve search engine rankings. This role requires strong communication skills, strategic thinking, and persistence.

Key Responsibilities:

• Develop and implement outreach strategies to acquire high-authority backlinks.
• Identify and analyze potential link opportunities using SEO tools.
• Conduct personalized outreach to website owners, bloggers, and influencers.
• Build and maintain relationships with webmasters and industry partners.
• Track outreach performance and optimize strategies for better results.
• Collaborate with the content and SEO teams to align outreach efforts with marketing goals.
• Stay updated with the latest link-building trends, Google algorithm updates, and SEO best practices.

Requirements:

• Proven experience in outreach, link building, or digital PR.
• Strong understanding of SEO, backlink strategies, and search engine rankings.
• Excellent communication and negotiation skills.
• Ability to research and identify relevant link-building opportunities.
• Familiarity with SEO tools such as Ahrefs, SEMrush, Moz, or BuzzStream.
• Highly organized with the ability to manage multiple campaigns.
• Self-motivated, proactive, and results-driven.

Preferred Qualifications:

• Experience working in an SEO agency or digital marketing environment.
• Knowledge of ABC link building, guest posting, broken link building, and resource page link building.
• Basic knowledge of HTML and CMS platforms (WordPress, Shopify, etc.).
• Experience with email outreach and CRM tools.

Must-haves

• You have 5+ years of SEO experience with real, measurable results (rankings, traffic, backlinks).
• You've done outreach before - cold emails, follow-ups, link building - and it actually worked.
• You're execution-focused - you'd rather ship and learn than plan forever.
• You write clearly and communicate without sounding robotic.
• You track your work in numbers and know what's actually moving the needle.
• You're comfortable working independently in a lean, fast-moving team.
• Bonus: You've engaged in any online community - even as a contributor or member, not necessarily a builder.

Nice to Have

• Experience with SaaS or B2B SEO tools or products.
• Familiarity with Ahrefs, SEMrush, Screaming Frog, Hunter.io, or similar.
• Prior experience at an agency or SEO-first startup.
• A personal blog, newsletter, or LinkedIn presence you've built yourself.

Benefits:

• Competitive salary and performance-based incentives.
• Flexible working hours and remote work options.
• Opportunities for professional growth and skill development.
• A collaborative and supportive work environment.

Interested candidates will be assessed with Interview process

Pay: ₹500,000.00 - ₹700,000.00 per year

Benefits:

• Flexible schedule
• Leave encashment
• Paid time off
• Work from home

Application Question(s):

• Share one specific SEO or link-building campaign you have worked on. What was the objective, what actions did you take, and what measurable results did you achieve?
• On average, how many outreach emails do you send per week, what response rate do you typically achieve, and how many quality backlinks do you secure per month?
• Which SEO and outreach tools have you worked with (Ahrefs, SEMrush, Screaming Frog, Hunter.io, etc.)?
• Have you independently managed an SEO or outreach campaign from research and prospecting to execution and reporting? Briefly explain your role.
• How many years of experience do you have in blogger outreach, cold email outreach, and link building? What types of campaigns have you executed?
• Are you an immediate joiner?
• When is your last working day
• What is your Current CTC?
• What is your Expected CTC

Experience:

• SEO: 5 years (Required)
• Outreach : 3 years (Required)

Work Location: Remote