Public Relations Coordinator

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Position: Public Relations Coordinator

Reports to: SEO & Communications Manager

Basis: Full-Time (9 AM - 5:30 PM - some flexibility)

Department: Marketing

Location: Rochelle Park, New Jersey (2 days remote, 3 days in office)

Salary: $45,000 to $47,000

Website:

All equipment provided for both office and remote setup

About Us

TopCashback is one of the world’s largest cash back sites, helping users save money when they shop online. We have more than 20 million members globally and work with more than 7,000+ brands in the U.S. alone.

Since starting our business in the UK nearly 20 years ago, we’ve expanded to the U.S., China, Germany, Australia, France, Italy and Spain, and become an award-winning service to our members. Most recently, we won one of the most prestigious accolades for UK businesses—the Queen’s Award for Enterprise in International Trade. We’ve been crowned “Cashback Site of the Year” at the Moneyfacts Consumer Awards eight times. We’ve also won various accolades at the prestigious Performance Marketing Awards, including Industry Choice of Publisher (six times in the last seven years) and Best Team in Performance Marketing (earned in 2021).

At TopCashback, we’ve been committed to building a fair, diverse and inclusive company. We believe that diversity and nurturing a culture where we can all be our true selves at work makes us stronger as a business. We celebrate differences and foster a fair and equal environment for us all to flourish in. After all, we spend most of our time together.

With fairness at heart, we‘re committed to being an equal opportunity employer regardless of race, ethnicity, gender, sexuality, religion, disability, nationality, age or similar. Whoever you are, whatever walk of life you are from, we’ll welcome you to our TopCashback family.

The Role

TopCashback is looking for a creative and proactive Public Relations (PR) Coordinator to join our U.S. Marketing Team. In this entry-level role, the PR Coordinator is responsible for helping secure national earned media coverage through newsworthy content that showcases what TopCashback is all about—helping consumers save money in the most generous way possible. With an eye for detail and strong research skills, you’ll play a significant role in crafting compelling pitches and developing relationships with key media personnel. Writing and proofreading skills will also serve as a critical part of this position. The individual in this role will have the opportunity to assist in areas that are slightly wider than a typical PR role. Under the guidance of our SEO & Communications Manager, the individual in this role will proofread and provide input on company emails, as well as assist with writing assignments for the website.

As a member of the Marketing Team, you’ll be working to increase brand awareness around TopCashback’s key messaging and values. From helping deliver PR strategy to learning a new skill to bouncing ideas around with the team, the PR Coordinator role at TopCashback provides an excellent opportunity for personal and professional growth.

Key Skills & Responsibilities:

• 1 year of professional experience in Public Relations, or a similar field.
• 1 year of professional writing experience.
• Lead daily PR operations by preparing and sending pitches to the media using Muck Rack and/or email. Track success by monitoring responses and media mentions.
• Build and maintain targeted media lists using platforms like Muck Rack, ensuring contacts are up-to-date and aligned with TopCashback’s PR priorities.
• Identify and pitch weekly to relevant media opportunities via platforms like Qwoted.
• Participate in media interviews as a spokesperson for TopCashback when opportunities arise, ensuring all communication aligns with brand messaging and priorities.
• Collect and prepare materials for PR surveys and brainstorming sessions, ensuring materials are ready based on the agreed-upon deadline.
• Work with other departments to promote the TopCashback brand and create opportunities for collaboration, guided by the SEO & Communications Manager.
• Keep track of consumer habits and media trends, providing a bi-monthly report on findings and potential opportunities.
• Adopt TopCashback’s tone of voice in written communications within six months, guided by theSEO & Communications Manager.
• Participate in at least one professional development opportunity every three months to enhance skills and PR knowledge.
• Assist with writing and/or proofreading emails being sent externally to our members.
• Assist with writing sitewide copy when needed.

Additional training on tasks will beprovided.

Job Type: Full-time

Pay: $45,000.00 - $47,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible schedule
• Flexible spending account
• Health insurance
• Paid time off
• Parental leave
• Professional development assistance
• Vision insurance

Ability to Relocate:

• Rochelle Park, NJ 07662: Relocate before starting work (Required)

Work Location: Hybrid remote in Rochelle Park, NJ 07662