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Sales Coordinator

Posted on June 13, 2025

  • Full Time

Sales Coordinator

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Job Title: Sales Coordinator

Department: Sales

Job Type: Permanent, Full-Time (Flexible, Task-Based Hours)

Location: Tillsonburg, Ontario

We're looking for the next great addition to Team Zafiato. If you're an enthusiastic team player with a “can do” attitude where doing your utmost for the customer, the company, and your team is paramount, and you’re looking for an unparalleled opportunity to join a new, fast-growing business with endless possibilities to grow and advance in your career, then this might be the position for you.

Company Overview

Zafiato is a rapidly growing cafe supplies wholesaler, proudly serving cafes across southern Ontario. We have positioned ourselves as a one-stop cafe supplies partner that simplifies cafe supply management. Our commitment to customer service, dependable delivery, and operational excellence has made us a trusted partner to hundreds of cafes across the GTA and Southwestern Ontario. Zafiato has proven the success of our business model, and has consistently doubled sales year over year. During this time Zafiato has aligned itself with the market needs, created strong and unique supplier relations, and increased the brand awareness of our company and it’s virtues. Zafiato is serious about continuing this growth and are poised to take the next steps to 10x our business over the next five years. The accountability & hard work of this role will be key in achieving this.

Position Summary

The Sales Coordinator will play a key role in supporting and driving sales growth by managing daily sales activities, coordinating customer onboarding, and ensuring smooth communication between our customers and internal teams. The ideal candidate is a detail-oriented, customer-focused professional with strong communication and organizational skills. The Sales Coordinator will maintain regular communication with new and existing customers, satisfying customer’s needs while maintaining gross profit margins. It is the responsibility of the Sales Coordinator to nurture relationships with existing customers to further develop sales, recognizing that providing expedient, quality service is crucial to successfully serving our current and future clients. This position will also assist the sales team with tasks such as sample requests, preparing quotes, sending emails, and following up tasks.

Key Responsibilities

  • Prospecting: Research and identify new business opportunities in the GTA and Southern Ontario cafe market, helping to build a strong pipeline for the sales team.
  • Sales Day Planning: Coordinate sales routes and meetings for the sales team.
  • Sales Visit Notes: Record key insights and outcomes from sales meetings (as per voice recordings from sales team) in the CRM system and schedule relevant follow up tasks.
  • Sales Follow-Ups: Ensure timely follow-up after sales visits, confirming receipt of pricing/samples/etc, addressing questions, and gathering further requirements to move prospects through the sales funnel.
  • Telemarketing: Conduct outbound calls to prospective and existing customers to promote products, identify sales opportunities, and schedule follow-up visits.
  • Onboarding New Customers: Coordinate the customer onboarding process with the Customer Service team.
  • Incoming Inquiries: Handle inbound inquiries from customers and prospects.
  • Quoting: Prepare and send accurate quotes for products and services based on customer needs and pricing guidelines.
  • Marketing Support: Coordinate marketing related activities including…
  • Work with graphic designer to prepare marketing materials like flyers, etc
  • Prepare and manage marketing email campaigns
  • Website updates as needed

Qualifications

  • Previous experience in a sales related role preferred.
  • Excellent communication and interpersonal skills, both verbal and written.
  • Strong organizational skills with the ability to multitask and manage priorities effectively.
  • Proficiency with CRM software and Microsoft Office (Outlook, etc).
  • Self-starter with a proactive mindset and high attention to detail.
  • Valid driver’s license and ability to visit customers when needed.

What We Offer

  • $55,000 base salary
  • Performance bonuses based on KPI’s (up to $20k/yr with top performance)
  • Company-wide Growth-by-Sharing Bonus based on company profitability
  • Annual review with salary increases based on performance and merit
  • Comprehensive health insurance plan including coverage for dental, vision, prescription, paramedical etc)
  • Opportunity for advancement in a fast-growing company
  • A supportive and dynamic team environment
  • Collaborative workplace culture

To Apply

Please submit a resume and cover letter outlining your relevant experience and why you would be a great candidate for the role to kyle@zafiato.ca.

Job Types: Full-time, Permanent

Pay: $55,000.00-$75,000.00 per year

Additional pay:

  • Bonus pay

Benefits:

  • Dental care
  • Extended health care
  • Flexible schedule
  • On-site parking
  • Paid time off
  • Profit sharing
  • Vision care

Flexible language requirement:

  • French not required

Schedule:

  • Monday to Friday

Ability to commute/relocate:

  • Tillsonburg, ON: reliably commute or plan to relocate before starting work (required)

Experience:

  • Sales support: 2 years (required)

Language:

  • English (required)

Work Location: In person


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