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Strategic Marketing Partner (International Reputation/Global Engagement)
Posted on Nov. 22, 2024
- Exeter, United Kingdom
- 0 - 0 USD (yearly)
- Full Time
Salary
The starting salary will be from £49,250 on Grade G, depending on qualifications and experience.
Contractual hours
36.5
Package
Generous holiday allowances, flexible working, pension scheme and relocation package (if applicable).
Job category/type
Admin, Professional, Managerial
Date posted
21/11/2024
Job reference
Q00707
External Engagement and Global
The role
The University of Exeter is seeking an innovative and strategic marketing and public relations professional to join our high-performing team as Strategic Marketing Partner (Global Reputation). This role will be at the forefront of shaping our academic reputation around the world. You will play a pivotal role in advancing our global brand awareness, research impact and rankings, significantly contributing to Exeter's position as a global leader, particularly in climate risk, environment, and sustainability.
The University of Exeter is seeking an innovative and strategic marketing and public relations professional to join our high-performing team as Strategic Marketing Partner (Global Reputation). This role will be at the forefront of shaping our academic reputation around the world. You will play a pivotal role in advancing our global brand awareness, research impact and rankings, significantly contributing to Exeter's position as a global leader, particularly in climate risk, environment, and sustainability.
This full-time role is available on a permanent basis from March 2025.
The role offers the opportunity for hybrid working – some time on campus and some from home.
Key Responsibilities:
- Collaborate with University Executive Board colleagues, the Executive Director (EEG), and other stakeholders to craft and deliver a clear vision for marketing, supporting public affairs, and enhancing international reputation.
- Build and maintain robust relationships with local and global stakeholders to identify opportunities and plan strategic activities, driving the institution's ambition to achieve a QS World 100 ranking.
- Develop and execute integrated brand marketing campaigns with a focus on climate risk and resilience, aligning these efforts with international reputation and student recruitment strategies.
- Work closely with colleagues to highlight key research strengths and effectively communicate these to academic peers, industry partners, government entities, and NGOs.
- Collaborate with a network of marketing and communications experts to deliver region-specific campaigns that consider cultural and social nuances, insights, and data.
- Establish and track success metrics and KPIs to evaluate campaign effectiveness and inform future strategies.
- Optimize the allocated budget through strategic management and procurement.
About you
To excel in this role, you will bring:
- Proven experience in strategic marketing and communications, preferably within a higher education or similar environment.
- Strong leadership to build and maintain relationships with diverse stakeholders.
- Expertise in developing and executing integrated marketing and PR campaigns.
- Excellent analytical and reporting skills.
- Creative thinker with a strategic mindset.
Additional information
The closing date for applications is midnight on 15 December 2024.
To apply, click the ‘apply’ button above and ensure you upload a comprehensive CV along with a supporting statement setting out your interest in the role and how you meet the required criteria.
Please ensure you read the Job Description and Person Specification for full details of this role.
Informal enquiries about the role should be directed to Alicia O’Grady, Executive Divisional Director External Engagement and Global (a.ogrady@exeter.ac.uk)
Please note that interviews are anticipated to take place week commencing 6 January 2025.
Our Equality, Diversity and Inclusion Commitment
We are committed to ensuring reasonable adjustments are available for interviews and workplaces.
We are committed to ensuring reasonable adjustments are available for interviews and workplaces.
Whilst all applicants will be judged on merit alone, we particularly welcome applications from groups currently underrepresented within our working community.
With over 30,000 students and 7,000 staff from 150 different countries we offer a diverse and engaging environment where our diversity is celebrated and valued as a major strength. We are committed to creating an inclusive culture where all members of our community are supported to thrive; where diverse voices are heard through our engagement with evidence-based charter frameworks for gender (Athena SWAN and Project Juno for Physics), race equality (Race Equality Charter Mark), LGBTQ+ inclusion (Stonewall Diversity Champion) and as a Disability Confident employer.
We are proud signatories of the Armed Forces Covenant and welcome applications from service people.
Benefits
We offer some fantastic benefits including:
- 41 days’ generous annual leave allowance per year
- Options for flexible working including whether a role can be considered as a job-share arrangement
- Numerous discounts at leading retailers
- Onsite gyms on all of our campuses and a cycle to work scheme
- Sector leading policies around maternity, adoption and shared parental leave (up to 26 weeks full pay), paternity leave (up to six weeks full pay) and a new Fertility Treatment Policy
- Stunning campus environments in Exeter and Cornwall, in the beautiful South-West of England
The University of Exeter
We are a member of the prestigious Russell Group of research-intensive universities and in the top 200 universities in the world (Times Higher Education World University Rankings 2024 and QS World University Ranking 2024). We combine world-class teaching with world-class research, achieving a Gold rating in the Teaching Excellence Framework Award 2023, underpinned by Gold ratings for Student Experience and Student Outcomes.
Our world-leading research impact has grown more than any other Russell Group university in recent years, and we are home to some of the world’s most influential researchers, seeking to answer some of the most fundamental issues facing humankind today. More than 99 percent of our research is of international quality and 47 percent is world-leading (2021 Research Excellence Framework).
We encourage proactive engagement with industry, business and community partners to enhance the impact of research and education and improve the employability of our students. Read about our world leading research – Green Futures and how we are transforming education for a changing world. We are located in a beautiful part of the country and Exeter (a fast growing tech hub) is one of only a few UK cities to have been designated as a UNESCO Creative City
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