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Vice President Marketing, Food & Pharma
Posted on Dec. 22, 2025
- København, Denmark
- 0 - 0 USD (yearly)
- Full Time
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- Drive informed decision-making by defining go-to-market strategies, business plans, and performance KPIs based on customer, market, and competitor insights.
- Ensure the market success of products (Capital and Service products) through targeted marketing and strong value propositions. The product marketing is driven by each BU with a dedicated marketing manager, that you will lead functionally. We are also working towards several industries, and that dimension is covered at the divisional level.
- Own and execute the omnichannel content and communication strategy within the division, to create a superior customer journey and ensure effective positioning across all strategic areas. Responsible for content activation in both digital and non-digital channels. As the division is embarking a new strategic direction with a new name, this role is central to positioning us as a credible player in the food and pharma markets while supporting the organization through ongoing change.
- Own the digital strategy and channels. Drive brand and business growth through long term planning and short-term activations. Lead the execution of digital activities from business plans and drives marketing automation across all digital touchpoints.
- Accelerate growth by generating and nurturing leads, optimizing the customer journey, and aligning closely with sales to drive revenue. Leverage customer data and insights to informed decisions and challenge sales and management with actionable intelligence throughout the sales funnel.
Stefan Sandell, Ledarna, stefan.sandell@alfalaval.com
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