Walser Automotive Group - Social Media Manager

Social Media Manager Full-Time | $65,000 | Based in Bloomington, MN

Join the Team Behind One of Minnesota’s Most Recognized Automotive Groups

Walser Automotive Group is looking for a creative and strategic Social Media Strategist to own and grow our brand presence across Instagram, TikTok, Facebook, and more. If you're passionate about storytelling, building community, and turning social content into real business results this role is for you.

What You’ll Do

• Own the content strategy and execution for Walser Automotive Group’s corporate social channels.
• Create and manage quarterly content calendars aligned to business goals and campaigns.
• Collaborate cross-functionally with Marketing, HR, Recruiting, Fixed Ops, and Store Teams.
• Manage community engagement, responding to DMs, and comments.
• Lead the creation of short-form video content: customer stories, behind-the-scenes, UGC, and more.
• Build relationships with local creators, influencers, and community partners to expand our reach.
• Track and analyze performance metrics to continuously improve content performance.

We're Looking For

• 2–5 years of social media experience (bonus if in multi-location retail or automotive).
• Strong command of Instagram, TikTok, Facebook, and LinkedIn.
• Skilled at short-form video content creation and video editing tools.
• Comfortable creating and executing a content strategy, not just posting.
• Passionate about community-building, storytelling, and elevating brands

What We Offer:

• Medical, Dental, Vision coverage & HSA/FSA
• Paid Parental Leave (Maternity, Paternity, Adoption)
• Adoption Assistance Program
• Life Insurance and 401K with Employer Match
• Pet insurance and Employee discounts
• Access to our Employee Resource Groups, such as: Women of Walser, Drive with Pride, Asian Hmong Alliance, and Veterans at Walser
• The opportunity to volunteer through the Walser Foundation - The Walser Foundation: Our Community Mission - YouTube

We proudly operate on a set of Core Values which drive our decisions and actions on a daily basis. They are:

Do The Right Thing – Nothing is worth compromising a relationship.

Lead By Example – Be willing to help no matter how difficult the challenge.

Display Positive Energy – A good attitude is highly contagious.

Be Open Minded – The only thing that is constant is change.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position. Walser Automotive Group is an EOE/Veterans/Disabled/LGBTQ+ employer.