Design Lead

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Senior Design Lead

Bengaluru | Full-time | Experience: 6–9 years

ABOUT THE COMPANY

A Bengaluru-based D2C brand that designs everyday essentials for kids and parents. Its product range includes lunchboxes and food jars, water bottles and school bags, sold through its own website and leading online marketplaces.

THE ROLE

Own how the brand looks everywhere a parent encounters it: on the shelf, in a marketplace listing, on the website and at events. You'll lead and grow the design team, set the creative bar, and deliver high-quality work at the pace of a fast-scaling D2C brand.

WHAT YOU'LL DO

• Lead, mentor and review the work of the visual design team; establish briefs, workflows, review cadence and turnaround timelines.
• Own packaging design end to end: structure, artwork, dielines, print specifications and vendor proofing, collaborating with product and sourcing teams on every new launch.
• Own listing creatives across Amazon, Flipkart, Myntra, FirstCry and the brand's D2C website, including hero images, infographics, A+ content and brand stores, ensuring compliance with platform guidelines.
• Build and maintain the brand identity system, including guidelines, templates and asset libraries, ensuring consistency across all touchpoints.
• Lead design for activations and campaigns, including school and retail activations, exhibitions, pop-ups, sale events and product launches.
• Collaborate with brand, category and performance teams to translate briefs into creative assets and use CTR, conversion and advertising data to improve creative performance.
• Plan design capacity around launch and campaign calendars; manage freelancers, photographers and agencies whenever required.

WHAT WE'RE LOOKING FOR

• 6–9 years of experience in graphic, brand or packaging design, including at least 2 years of leading or managing designers.
• A strong portfolio covering packaging and e-commerce/digital creatives, preferably for consumer product brands.
• Hands-on expertise in Adobe Illustrator, Photoshop and InDesign, along with Figma and a solid understanding of print production.
• Working knowledge of marketplace image and A+ content requirements and factors that drive click-through rates and conversions.
• Strong creative sense, an eye for detail and the ability to provide clear, constructive feedback.
• Ability to manage multiple launches simultaneously without compromising on quality.

GOOD TO HAVE

• Experience with kids, parenting, home or lifestyle brands.
• Experience in art direction for product and lifestyle photoshoots.
• Knowledge of motion design, 3D or AI image-generation tools.

ABOUT THE COMPANY

A Bengaluru-based D2C brand that designs everyday essentials for kids and parents. Its product range includes lunchboxes and food jars, water bottles and school bags, sold through its own website and leading online marketplaces.

THE ROLE

Own how the brand looks everywhere a parent encounters it: on the shelf, in a marketplace listing, on the website and at events. You'll lead and grow the design team, set the creative bar, and deliver high-quality work at the pace of a fast-scaling D2C brand.

WHAT YOU'LL DO

• Lead, mentor and review the work of the visual design team; establish briefs, workflows, review cadence and turnaround timelines.
• Own packaging design end to end: structure, artwork, dielines, print specifications and vendor proofing, collaborating with product and sourcing teams on every new launch.
• Own listing creatives across Amazon, Flipkart, Myntra, FirstCry and the brand's D2C website, including hero images, infographics, A+ content and brand stores, ensuring compliance with platform guidelines.
• Build and maintain the brand identity system, including guidelines, templates and asset libraries, ensuring consistency across all touchpoints.
• Lead design for activations and campaigns, including school and retail activations, exhibitions, pop-ups, sale events and product launches.
• Collaborate with brand, category and performance teams to translate briefs into creative assets and use CTR, conversion and advertising data to improve creative performance.
• Plan design capacity around launch and campaign calendars; manage freelancers, photographers and agencies whenever required.

WHAT WE'RE LOOKING FOR

• 6–9 years of experience in graphic, brand or packaging design, including at least 2 years of leading or managing designers.
• A strong portfolio covering packaging and e-commerce/digital creatives, preferably for consumer product brands.
• Hands-on expertise in Adobe Illustrator, Photoshop and InDesign, along with Figma and a solid understanding of print production.
• Working knowledge of marketplace image and A+ content requirements and factors that drive click-through rates and conversions.
• Strong creative sense, an eye for detail and the ability to provide clear, constructive feedback.
• Ability to manage multiple launches simultaneously without compromising on quality.

GOOD TO HAVE

• Experience with kids, parenting, home or lifestyle brands.
• Experience in art direction for product and lifestyle photoshoots.
• Knowledge of motion design, 3D or AI image-generation tools.

Pay: ₹1,000,000.00 - ₹1,950,000.00 per year

Benefits:

• Paid sick time
• Paid time off

Work Location: In person