Digital Marketing Manager

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Job Description – Digital Marketing Manager

Job Title: Digital Marketing Manager
Location: Kozhikode, Kerala
Employment Type: Full-Time
Experience: 4–5 Years
Salary: ₹45,000 – ₹60,000 per month

Job Overview

We are looking for an experienced and results-driven Digital Marketing Manager to lead and manage our digital marketing activities. The ideal candidate should have 4–5 years of hands-on experience in digital marketing, strong knowledge of online advertising platforms, social media, SEO, content marketing, and campaign management.

Key Responsibilities

• Develop and execute effective digital marketing strategies to achieve business and sales objectives.
• Manage digital advertising campaigns across Google Ads, Meta Ads, Instagram, Facebook, and other relevant platforms.
• Plan and manage social media content, campaigns, promotions, and brand communication.
• Monitor website performance, SEO, Google Analytics, and other digital marketing metrics.
• Generate leads and improve online customer engagement and conversion rates.
• Coordinate with designers, content creators, and other team members for marketing campaigns.
• Analyze campaign performance and prepare regular reports for management.
• Manage digital marketing budgets and ensure efficient use of advertising spend.
• Identify current digital marketing trends and implement new strategies where appropriate.
• Develop and execute email, WhatsApp, influencer, and other online marketing campaigns.
• Maintain consistent brand image and communication across all digital platforms.

Requirements

• 4–5 years of proven experience in Digital Marketing.
• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Strong hands-on experience with Google Ads and Meta Ads.
• Good knowledge of SEO, SEM, social media marketing, Google Analytics, and content marketing.
• Experience in lead generation and performance marketing.
• Strong analytical and problem-solving skills.
• Excellent communication and team-management skills.
• Ability to manage multiple campaigns and meet deadlines.

Preferred Skills

• E-commerce and retail marketing experience.
• Experience in perfume, beauty, fashion, FMCG, or luxury retail is an advantage.
• Knowledge of influencer marketing and social media collaborations.
• Strong understanding of customer acquisition and conversion strategies.

What We Offer

• Salary: ₹45,000 – ₹,60000 per month
• Full-time employment
• Growth and career development opportunities
• Opportunity to lead and develop digital marketing initiatives
• Dynamic and creative working environment

How to Apply:
Interested candidates with 4–5 years of relevant experience can apply with their updated CV and portfolio/work samples.

Pay: ₹45,000.00 - ₹60,000.00 per month

Work Location: In person