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Head Of Creative

Posted on April 2, 2025

  • Full Time

Head Of Creative

Creators. Shakers. Movers. Makers.

MediaWorks is looking for a Head of Creative to lead Passionfruit—our in-house creative studio. Passionfruit is a team of storytellers, designers, and creatives who bring brands to life through bold ideas and innovative executions across all media platforms.

At the heart of Passionfruit is a belief in problem-solving, discovery and connection. We combine creative strategy, design, and market insights to develop powerful communications that connect brands with audiences. We're always looking for those unicorn ideas—the ones that push boundaries, challenge the status quo, and drive real impact.

What You'll Do:

Reporting into the Brand & Communications Director, you'll lead and inspire the Passionfruit team, ensuring a high standard of creative excellence. Shape compelling, commercially driven B2B and B2C campaigns that engage audiences and grow revenue.


  • Work closely with sales and marketing teams to deliver creative-led solutions that win business.
  • Oversee brand strategy, asset production, and campaign execution across all platforms.
  • Elevate client pitches and RFP responses, ensuring strategic, standout creative solutions.

What You'll Bring:

  • 7+ years of commercial design experience across multiple platforms.
  • Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects).
  • A strong track record of leading creative teams and delivering successful campaigns.
  • A deep understanding of brand storytelling, creative strategy, and market trends.
  • The ability to balance creativity with commercial thinking, delivering work that drives results.
  • Experience working in fast-paced, high-energy environments, managing multiple projects.

If you're an experienced creative leader who thrives on turning ideas into impact, we'd love to hear from you.

What you'll get:

  • Work on exciting, high-impact projects that push creative boundaries.
  • Collaborate with top talent across media, marketing, and commercial strategy.
  • Support with your health and wellbeing with our comprehensive (and free) wellness platform
  • Creative, inclusive and fun culture
  • Fluffy Fridays - because great ideas happen when dogs are around. Woof!

What About Us:

MediaWorks' award winning business includes some of New Zealand's most-loved nationwide radio brands such as More FM, Magic, The Sound, The Edge, The Breeze, The Rock, Mai FM, Channel X, Humm and George FM. We are New Zealand's largest independent broadcaster, reaching 96% of Kiwis through our extensive portfolio of premium brands across radio, digital and live platforms and our digital streaming app rova. Our outdoor offering includes premium digital and static billboards and key transit media.


Here are a few things you need to know about us:

  • At MediaWorks, we recognise that to be the most innovative company, we must also be the most diverse. We are committed to creating an environment where all employees are included, are treated with dignity and respect and are in a position to contribute to our future success.
  • Due to the fast paced nature of MediaWorks, our vacancy close dates may be subject to change, so don't muck around and make sure you apply as soon as possible.

Job Details

Reference #
12928

Posted on
02 Apr 2025

Closes on
04 May 2025 17:00

Location(s)
Auckland

Expertise
Creative

Job level(s)
Experienced, Management

Work type(s)
Permanent full-time


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