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Insight Manager
Posted on June 24, 2025
- Helsinki, Finland
- 0 - 0 USD (yearly)
- Full Time
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- You will be responsible for various types of research projects, ranging from target audience analyses to strategic research initiatives such as customer segmentations and Category Entry Point (CEP) studies.
- You will work directly with clients in insight projects that have the potential to shape the strategy, marketing and R&D initiatives of some of the most iconic brands you’ll find in Finland and the Nordics.
- You will be involved in developing dentsu’s Insight offering; what kind of research methodologies and methods should we use to tackle different problems, and how do we deliver exceptional value to our clients, while keeping a commercially sustainable team?
- You will manage a portfolio of insight clients, working from A to Z by selling and scoping projects, and analyzing and presenting the results to the clients.
- Minimum of 3-5 years of experience from equivalent positions.
- Experience in serving clients and in serving as a trusted advisor.
- Experience in translating data analysis into compelling stories and building engaging and visually appealing presentations.
- Experience in utilizing quantitative research methods such as factor analysis/PCA, cluster analysis and regression analysis.
- Hands-on experience running various quantitative methods and data analyses independently.
- Being able to discuss the role of different frameworks and theories on a strategic level, including how to apply the latest academic research and theories.
- Knowledge of which metrics and frameworks to use when driving (brand) growth, and experience and understanding of data theory in a marketing context.
- A Master’s degree or equivalent from a relevant field.
- Fluency in Finnish and English is required.
- Get to work with some of the sharpest minds in Finland who have made dentsu the #1 agency in Finland (measured by 3rd parties Recma and COMvergence).
- Work with tools like WARC & dentsu’s proprietary CCS planning suite & Attention Economy.
- Be a part of an international network with great development opportunities.
- Work with an unbeatable collection of Finland’s largest advertisers.
- Work-life balance with hybrid and flexible arrangements.
- Comprehensive Benefits: Sports, culture, lunch, and wellbeing benefits, along with mental health support programs.
- A vibrant workplace in the heart of Hakaniemi.
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