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Media & Performance Marketing Specialist

Posted on Sept. 24, 2025

Espoo, Finland
0 - 0 USD (yearly)

Full Time

Media & Performance Marketing Specialist

At Fiskars Group we are unified and driven by our common purpose: pioneering design to make the everyday extraordinary. Join our team and seize the extraordinary opportunity to influence the everyday!

Fiskars Group

MEDIA & PERFORMANCE MARKETING SPECIALIST, BU EUROPE & APAC (f/m/d)

YOUR ROLE

Your markets, your campaigns: Take responsibility for planning, executing, and optimizing digital advertising across key countries in Europe & APAC. You are the driving force to bring new consumers to our brands and deepen engagement with existing ones.
Strategy & growth: Contribute to defining media strategy, budgets, and KPIs for paid and affiliate channels. Ensure efficient phasing and allocation of budgets across Search, Display, Social, Programmatic, and Retail Media.
Campaign management: Execute and manage campaigns hands-on across platforms such as Amazon (AMS), retail media networks, The Trade Desk, Criteo, Google Ads, Meta, and YouTube. Test, monitor, and continuously optimize performance.
Collaboration & creativity: Work closely with Content, Brand Management, and Sales to ensure advertising output is engaging, customer-relevant, and aligned with our brand voice. Brief creative teams and manage a roadmap of experiments and testing.
Reporting & insights: Analyze traffic and performance data, provide actionable insights, and deliver regular reports on ROAS, CTR, funnel conversion, and brand equity impact.
Innovation: Stay curious about the latest digital media trends, explore new opportunities, and share fresh ideas with the team.

Approx. 20% travel to key European & APAC markets.

OUR OFFER

Culture: Join an open, international, and dynamic environment with quick decision-making and a passion for innovation.
Work-life balance: Flexible working hours and hybrid setup – shape your day according to personal and business needs.
Stability: Be part of an established company with strong premium brands like Fiskars, Iittala, Royal Copenhagen, Georg Jensen, and Moomin by Arabia.
Compensation: Competitive salary with performance-based incentives.
Learning & development: We actively support your professional growth through training and development opportunities.
Equipment: Modern IT tools and systems to support your success.

WHAT YOU BRING

Education: Master’s degree in economics, business, marketing, or similar field – or equivalent work experience.
Experience: First hands-on experience in campaign execution and optimization across paid digital channels. Strong analytical mindset with an eagerness to work with tools such as Google Analytics and media tracking platforms.
Skills: Strong communication and presentation skills, fluent in English. Additional European languages (Finnish, German, Polish, French, Italian) are a plus.
Personality: Curious, creative, structured, and proactive. Strong accountability, problem-solving mindset, and ability to thrive in a cross-functional, international matrix environment.

START YOUR JOURNEY AT FISKARS GROUP

Become part of Fiskars Group and help us shape the future of our brands. Apply now with your earliest possible start date and salary expectation.

More about us:

www.fiskarsgroup.com

Last day of application:

2025-10-30

*****

At Fiskars, we value providing benefits that matter to you and cater to our diverse global workforce, no matter where you are in the world. While benefits may vary based on location, here are some of the incredible offerings you can expect when joining our team:

Competitive Compensation: We ensure that our employees are fairly compensated based on industry standards and local market factors.

Health and Wellness: Your well-being matters to us, no matter where you are. We offer various health and well-being focused programs and coverage, adapted to the requirements of each region.

Work-Life Balance: We understand the need for balance in your life. Our paid time off plans and flexible work arrangements and policies are designed to accommodate local customs and personal commitments, enabling you to thrive in both your professional and personal life.

Professional Development: We believe in nurturing talent and supporting professional growth. Through training programs, skill development initiatives and learning resources, we empower our employees to reach their full potential.

Inclusive and Diverse Environment: We value diversity and promote inclusivity. Join a workplace where your unique background and perspectives are celebrated, fostering collaboration and respect across all our markets.

Recognition and Rewards: We believe in celebrating and recognizing the contributions of our employees worldwide. Our recognition programs are designed to acknowledge exceptional performance and achievements, ensuring that your efforts are celebrated and valued.

Vested Interest: Through our Employee Share Purchase Plan (ESPP), you have the opportunity to invest in Fiskars Group and become a proud co-owner, sharing in the success and growth of the company.

Employee Discounts: We want to ensure our team members make each day the extraordinary with use of our products and offer product discounts across our brands.

Please note that specific benefits may vary based on local regulations, market conditions, and other factors. We are committed to providing competitive and meaningful benefits to our employees in every market we operate.

*****

Pioneering design to make the everyday extraordinary

Fiskars Group (FSKRS, Nasdaq Helsinki) is the global home of design-driven brands for indoor and outdoor living. Since 1649, we have designed products of timeless, purposeful, and functional beauty, while driving innovation and sustainable growth. In 2024, Fiskars Group’s global net sales were EUR 1.2 billion and we had close to 7,000 employees. We have two Business Areas (BA), Vita and Fiskars.

BA Vita offers premium and luxury products for the tableware, drinkware, jewelry and interior categories. Its well-known brands include Georg Jensen, Royal Copenhagen, Wedgwood, Moomin Arabia, Iittala and Waterford. In 2024, BA Vita’s reported net sales were EUR 605 million. Already 50% of BA Vita’s net sales comes from direct-to-consumer sales, comprising approximately 500 stores and approximately 60 e-commerce sites.

BA Fiskars consists of the gardening and outdoor categories, in addition to the scissors and creating, as well as cooking categories. The brands include Fiskars and Gerber. In 2024, BA Fiskars’ net sales were EUR 547 million.

Read more:

fiskarsgroup.com

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