Seo Expert

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Job Description for SEO

Role: SEO Expert (with AI SEO Expertise)

Experience: 5+ Years

Location: Hyderabad (Diamond Point)

Mode: Work from Office (Full-time)

Preferred Domain: E-Commerce

About Us

HerbsPro India is a globally recognized leader in the distribution of herbal supplements, wellness products, sports and fitness, and nutritional essentials. As health and wellness awareness continues to grow in India, we bring trusted global products right to the doorstep efficiently, affordably, and authentically.

About the Role

We are seeking an SEO Expert with 5+ years of experience to take ownership of our SEO strategies and implementation, leveraging advanced AI tools and techniques. The ideal candidate will have a deep understanding of both on-page and off-page SEO, experience with AI-driven SEO tools, and expertise in AEO for mobile app optimization. You will collaborate with content, development, and marketing teams to improve website rankings, increase traffic, and drive business growth.

Key Responsibilities:

Develop and execute SEO strategies that drive sales, organic traffic, improve search engine rankings, and maximize visibility for the eCommerce platform.

Utilize AI-powered SEO tools (e.g., GPT-based tools, machine learning algorithms, AI-based content creation tools) to enhance SEO processes and improve efficiency and Have knowledge in indexing AI Platforms like ChatGPT, Gemini, Perplexity, etc.

Implement AEO (App Store Optimization) strategies to increase app visibility and drive downloads across various app stores.

Conduct SEO audits, keyword research, competitor analysis, and backlink strategies to optimize performance.

Work closely with the content team to ensure SEO best practices are followed in all written content, product descriptions, and blog posts.

Implement AI-driven content optimization techniques, including optimizing for voice search, user intent, and featured snippets.

Optimize for technical SEO, including site structure, URL optimization, page speed, and mobile responsiveness.

Leverage analytics platforms (e.g., Google Analytics, SEMrush, Ahrefs, etc.) to track performance, identify trends, and make data-driven recommendations.

Stay up-to-date with SEO trends, algorithm updates, and emerging technologies in AI and eCommerce to keep our strategies ahead of the curve.

Collaborate with the development team to ensure SEO best practices are implemented on the site’s architecture.

Provide regular performance reports and insights to the leadership team on SEO growth, KPIs, and ROI.

Required Skills and Qualifications:

5+ years of hands-on experience in SEO, with a proven track record of optimizing websites and driving organic growth for eCommerce businesses.

Strong knowledge of AI-powered SEO tools and how to leverage them to automate, optimize, and scale SEO efforts (e.g., AI content creation, predictive search trends, voice search optimization).

In-depth understanding of AEO (App Store Optimization) and strategies for optimizing mobile apps.

Proficiency in using Google Analytics, Search Console, SEMrush, Ahrefs, and other SEO and digital marketing tools.

Expertise in keyword research, on-page SEO, off-page SEO, and technical SEO.

Strong understanding of eCommerce SEO best practices for product pages, category pages, and content-driven sites.

Experience with AI in content creation (GPT-based tools, AI-driven copywriting) and AI for keyword intent analysis.

Excellent analytical skills and the ability to translate data into actionable insights and strategies.

Up-to-date knowledge of SEO trends, algorithm changes (e.g., Google Core Updates), and industry best practices.

Solid understanding of user experience (UX) and how it intersects with SEO for maximum optimization.

Strong communication and collaboration skills, with the ability to work cross-functionally with marketing, content, and development teams.

Kindly share your updated CV to swathi.c@herbsproindia.com

Job Types: Full-time, Permanent

Pay: ₹450,000.00 - ₹550,000.00 per year

Benefits:

• Paid sick time
• Paid time off

Application Question(s):

• Where do you stay in Hyderabad?
• How Many Years of Relevant Working Experience with e-Commerce Brands?
• Do you plan SEO strategies independently to drive sales?

Work Location: In person