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Area Sales Manager

Posted on April 15, 2026

  • Full Time

Area Sales Manager job opportunity

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Gowan Auto, importers and distributors of multiple motor brands in Ireland, are seeking to recruit an Area Sales Manager for their newly launched Leapmotor brand. Reporting to the Brand Manager, this role is to help achieve and contribute to the annual national sales and market share objectives set by the Company, by developing & motivating each individual dealership within the network to grow the brand.

The person appointed must be able to demonstrate sales development and business focus to drive forward the business in a competitive and highly challenging environment.

The role will involve mentoring Dealer Principals in helping to train sales personnel and initiate and drive sales promotions and new product training modules.

Our ideal candidate will have a demonstrable and proven track record of exceptional sales, business management & communication skills in the automotive industry.

Key Responsibilities:

  • Achievement of budgeted sales targets and objectives - all cars and LCVs.
  • Maintain positive relationship with Dealer Principals whilst motivating dealership sales staff through monthly visit schedule and regular communications.
  • Initiate and drive sales and marketing actions at Dealer level.
  • Ensure Dealers meet new vehicle stock and demo levels and are presented to the highest standards.
  • Showroom POS to be kept up to date in line with current sales & marketing activities.
  • Prepare weekly reports for management regarding dealer visit activities and follow-up actions.
  • Assist in preparation and attend shows and events as required.
  • Review Dealer understanding of all sales & marketing monthly communications on each visit.
  • Develop working knowledge of Vehicle Tracking System to provide cover for this function.
  • Work together with Dealers & the Leapmotor Marketing team to deliver tailored CRM campaigns.
  • Managing sales incentives.
  • Ongoing management and review of Dealer's customer order portfolio, ensuring high CSI scores.
  • Manage existing leasing & B2B relationships to ensure targets are achieved.
  • Onboard new Leapmotor Dealer partners including systems user setup, signage design & fitment.

This position offers an excellent remuneration package commensurate with experience.

Benefits:

  • Bike to work scheme
  • Company car
  • Company events
  • Company pension
  • Employee assistance program
  • Employee discount
  • On-site gym
  • On-site parking
  • Sick pay
  • Wellness program

Work Location: In person


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