Social Media Executive

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We are looking for a creative and strategic Social Media Executive to manage our company’s social media presence. You will be responsible for developing engaging content, growing our online community, and enhancing our brand awareness across various platforms including Instagram, Facebook, LinkedIn, Twitter, and emerging channels

Key Responsibilities:

Develop and execute social media strategies aligned with the company's marketing objectives.

Plan, create, and publish engaging content (text, image, video, stories, reels).

Schedule posts using tools like Buffer, Hootsuite, or Meta Business Suite.

Monitor and respond to comments, messages, and user-generated content.

Track and analyze performance metrics (reach, engagement, conversions) and prepare regular reports.

Collaborate with the design and content teams for consistent branding and messaging.

Stay up to date with the latest social media trends, tools, and best practices.

Manage paid social media campaigns in coordination with the digital marketing team.

Work with influencers or brand ambassadors when needed.

Assist in crisis management and handle negative feedback professionally.

Requirements:

Masters/Bachelor’s degree in Marketing, Communications, or a related field.

3–5 years of experience in managing social media platforms.

Strong understanding of major social media platforms (Instagram, Facebook, LinkedIn, Twitter, TikTok, YouTube, etc.).

Excellent written and verbal communication skills.

Ability to create and edit content using tools like Canva, Adobe Suite, or CapCut.

Experience with analytics tools like Meta Insights, Google Analytics, etc.

Creative thinking and ability to work independently as well as in a team.

Knowledge of SEO, content marketing, or paid advertising is a plus.

Preferred Skills:

Experience with influencer marketing.

Knowledge of social media for B2B and B2C audiences.

Basic video editing skills.

Familiarity with social media tools like Sprout Social, Later, or Loomly.

Job Type: Full-time

Pay: ₹12,000.00 - ₹15,000.00 per month

Work Location: In person