Sales Manager

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Company: S.M. Green Mobility LLP
Business: OLA Electric – Authorised Dealership
Location: Coimbatore / Tiruppur, Tamil Nadu
Department: Sales
Reporting To: Business Head / Operations Head

1. Position Overview

We are looking for a dynamic, target-oriented and customer-focused Sales Manager to lead our OLA Electric showroom sales operations. The ideal candidate will be responsible for achieving sales targets, managing the sales team, driving customer enquiries and conversions, improving customer experience, and expanding our presence in the electric two-wheeler market.

The candidate should have strong sales leadership, team management and customer relationship skills, preferably with experience in automobile, two-wheeler or EV retail sales.

2. Key Responsibilities

Sales & Business Development

• Achieve monthly, weekly and daily sales targets.
• Develop and execute showroom sales strategies to increase vehicle retail volumes.
• Drive walk-in conversions, enquiry follow-ups, referrals and customer engagement.
• Generate new business through local marketing, corporate tie-ups, roadshows and promotional activities.
• Monitor model-wise sales performance and identify opportunities to improve market share.

Team Management

• Lead, motivate and manage the sales executives to achieve individual and showroom targets.
• Set daily targets and conduct regular sales review meetings.
• Monitor employee productivity, conversion ratios and follow-up discipline.
• Conduct regular product training, sales coaching and performance reviews.
• Ensure proper allocation and tracking of customer enquiries.

Customer Relationship Management

• Ensure timely follow-up of all enquiries through calls, WhatsApp and CRM.
• Deliver an excellent customer experience from enquiry to vehicle delivery.
• Handle customer objections, escalations and sales-related complaints professionally.
• Drive customer referrals, repeat business and positive online reviews.
• Ensure timely delivery coordination and customer documentation.

Sales Operations & Reporting

• Maintain accurate enquiry, booking, retail and delivery records.
• Monitor test rides, bookings, cancellations, finance, insurance and registration status.
• Prepare daily sales reports and submit performance updates to management.
• Ensure compliance with company policies, pricing guidelines and dealership procedures.
• Coordinate with stock, finance, registration and back-office teams for smooth vehicle deliveries.

Local Marketing & Market Development

• Plan and execute local-area sales campaigns and promotional events.
• Develop relationships with corporate customers, institutions and local business communities.
• Track competitor activities, pricing, offers and market trends.
• Identify new sales opportunities and recommend corrective actions to improve performance.

3. Key Performance Indicators (KPIs)

Performance will be evaluated based on:

• Achievement of monthly sales and retail targets.
• Enquiry-to-booking and booking-to-retail conversion ratios.
• Test-ride generation and conversion.
• Lead follow-up effectiveness and CRM discipline.
• Sales productivity per executive.
• Cancellation control and delivery turnaround time.
• Customer satisfaction, referrals and complaint resolution.
• Local marketing effectiveness and business development.

4. Qualifications & Experience

• Graduate in any discipline; a business or marketing qualification is preferred.
• 3–5 years of experience in automobile or two-wheeler sales.
• At least 1–2 years of experience in a team leadership or supervisory role preferred.
• EV sales experience will be an added advantage.
• Strong communication, negotiation and customer-handling skills.
• Good knowledge of MS Excel, CRM systems and sales reporting.
• Ability to work with targets, motivate teams and deliver measurable results.

5. Required Competencies

• Strong leadership and team-building ability.
• Target-driven and commercially oriented mindset.
• Excellent customer relationship and negotiation skills.
• Effective planning, execution and problem-solving.
• Accountability, discipline and professional integrity.
• Ability to work in a fast-paced, performance-driven retail environment.

6. Compensation & Benefits

• Salary: Best in the industry, based on experience and capability.
• Attractive performance-based incentives.
• Opportunity to grow with a developing EV dealership network.
• Supportive and professional working environment.
• Career advancement opportunities based on performance.

7. Candidate Profile

We are seeking a proactive sales leader who can take ownership of showroom performance, build a productive sales team, improve conversion rates and consistently deliver business results.

Interested candidates may share their updated CV with details of current salary, expected salary, relevant experience and notice period.

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Internet reimbursement
• Provident Fund

Work Location: In person